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• Introduction : README
• All the Malthusian millennia
• Power over the earth : the industrial era
• Industrial errors
• Earth Day and its debates
• The dematerialization surprise
• Crib notes
• What causes dematerialization : markets and marvels
• Adam Smith said that : a few words about capitalism
• What else is needed : people and policies
• The global gallop of the four horsemen
• Getting so much better
• Powers of concentration
• Stressed be the tie that binds : disconnection
• Looking ahead : the world cleanses itself this way
• Inventions : how to be good
• Conclusion : our next planet

"A surprising analysis of the decline in consumption of natural resources despite the explosion of goods, prosperity, and population"-- Provided by publisher
Throughout history, the only way for humanity to grow was by degrading the Earth: chopping down forests, fouling the air and water, and endlessly digging out resources. Since the first Earth Day in 1970, the reigning argument has been that taking better care of the planet means radically changing course: reducing our consumption, tightening our belts, learning to share and reuse, restraining growth. Is that argument correct? Absolutely not. In More from Less, McAfee argues that to solve our ecological problems we don't need to make radical changes. Instead, we need to do more of what we're already doing: growing technologically sophisticated market-based economies around the world. How can he possibly make this claim? Because of the evidence. America--a large, high-tech country that accounts for about 25% of the global economy--is now generally using less of most resources year after year, even as its economy and population continue to grow. What's more, the US is polluting the air and water less, emitting fewer greenhouse gases, and replenishing endangered animal populations. And, as McAfee shows, America is not alone. Other countries are also transforming themselves in fundamental ways. What has made this turnabout possible? One thing, primarily: the collaboration between technology and capitalism, although good governance and public awareness have also been critical. McAfee does warn of issues that haven't been solved, like global warming, overfishing, and communities left behind as capitalism and tech progress race forward. But overall, More from Less is a revelatory, paradigm-shifting account of how we've stumbled into an unexpectedly better balance with nature--one that holds out the promise of more abundant and greener centuries ahead

We live in strange times. A machine plays the strategy game Go better than any human; upstarts like Apple and Google destroy industry stalwarts such as Nokia; ideas from the crowd are repeatedly more innovative than those from corporate research laboratories. Andrew McAfee and Erik Brynjolfsson know what it takes to master this digital-powered shift: we must rethink the integration of minds and machines, of products and platforms, and of the core and the crowd. The balance now favours the second element of the pair, with massive implications for how we run our companies and live our lives. McAfee and Brynjolfsson deliver a penetrating analysis of a new world and a toolkit for thriving in it. For start-ups and established businesses or for anyone interested in the future, Machine, Platform, Crowd is essential reading.
(source: Nielsen Book Data)

• The triple revolution
• The hardest thing to accept about ourselves
• Our most mind-like machines
• Hi, robot
• Where technology and industry still need humanity
• The toll of a new machine
• Paying complements, and other smart strategies
• The match game : why platforms excel
• Do products have a prayer?
• That escalated quickly : the emergence of the crowd
• Why the expert you know is not the expert you need
• The dream of decentralizing all the things
• Are companies passé? (hint: no)
• Conclusion: Economies and societies beyond computation.

We live in strange times. A machine plays the strategy game Go better than any human; upstarts like Apple and Google destroy industry stalwarts such as Nokia; ideas from the crowd are repeatedly more innovative than those from corporate research laboratories. Andrew McAfee and Erik Brynjolfsson know what it takes to master this digital-powered shift: we must rethink the integration of minds and machines, of products and platforms, and of the core and the crowd. The balance now favours the second element of the pair, with massive implications for how we run our companies and live our lives. McAfee and Brynjolfsson deliver a penetrating analysis of a new world and a toolkit for thriving in it. For start-ups and established businesses or for anyone interested in the future, Machine, Platform, Crowd is essential reading.
(source: Nielsen Book Data)

• 1. Introduction
• Pt. I. Enterprise 2.0: The Power of Technology-Enabled Collaboration
• 2. Vexations and Mixed Opportunities in Group Work: Four Case Studies
• 3. Web 2.0 and the Emergence of Emergence: A History, Explanation, and Definition of Enterprise 2.0
• 4. New Approaches to Old Problems: Hitting the Bull's Eye with Enterprise 2.0
• 5. Uniquely Valuable: The Benefits of Enterprise 2.0
• Pt. II. Succeeding with Enterprise 2.0
• 6. Red Herrings and Long Hauls: What Is, and Isn't, Difficult About Adopting the New Tools and Approaches
• 7. Going Mainstream: A Road Map for Enterprise 2.0 Success
• 8. Looking Ahead: The Vision, the Liar's Club, and Model 1 Versus Model 2 Behavior.

"Web 2.0" is the portion of the Internet that's interactively produced by many people; it includes Wikipedia, Facebook, Twitter, Delicious, and prediction markets. In just a few years, Web 2.0 communities have demonstrated astonishing levels of innovation, knowledge accumulation, collaboration, and collective intelligence. Now, leading organizations are bringing the Web's novel tools and philosophies inside, creating Enterprise 2.0. In this book, Andrew McAfee shows how they're doing this, and why it's benefiting them. Enterprise 2.0 makes clear that the new technologies are good for much more than just socializing-when properly applied, they help businesses solve pressing problems, capture dispersed and fast-changing knowledge, highlight and leverage expertise, generate and refine ideas, and harness the wisdom of crowds. Most organizations, however, don't find it easy or natural to use these new tools initially. And executives see many possible pitfalls associated with them. Enterprise 2.0 explores these concerns, and shows how business leaders can overcome them. McAfee brings together case studies and examples with key concepts from economics, sociology, computer science, consumer psychology, and management studies and presents them all in a clear, accessible, and entertaining style. Enterprise 2.0 is a must-have resource for all C-suite executives seeking to make technology decisions that are simultaneously powerful, popular, and pragmatic.
(source: Nielsen Book Data)

• The big stories
• The skills of the new machines : technology races ahead
• Moore's law and the second half of the chessboard
• The digitization of just about everything
• Innovation : declining or recombining?
• Artificial and human intelligence in the second machine age
• Computing bounty
• Beyond GDP
• The spread
• The biggest winners : stars and superstars
• Implications of the bounty and the spread
• Learning to race with machines : recommendations for individuals
• Policy recommendations
• Long-term recommendations
• Technology and the future (which is very different from "technology is the future").

In recent years, Google's autonomous cars have logged thousands of miles on American highways and IBM's Watson trounced the best human Jeopardy! players. Digital technologies-with hardware, software, and networks at their core-will in the near future diagnose diseases more accurately than doctors can, apply enormous data sets to transform retailing, and accomplish many tasks once considered uniquely human. In The Second Machine Age MIT's Erik Brynjolfsson and Andrew McAfee-two thinkers at the forefront of their field-reveal the forces driving the reinvention of our lives and our economy. As the full impact of digital technologies is felt, we will realize immense bounty in the form of dazzling personal technology, advanced infrastructure, and near-boundless access to the cultural items that enrich our lives. Amid this bounty will also be wrenching change. Professions of all kinds-from lawyers to truck drivers-will be forever upended. Companies will be forced to transform or die. Recent economic indicators reflect this shift: fewer people are working, and wages are falling even as productivity and profits soar. Drawing on years of research and up-to-the-minute trends, Brynjolfsson and McAfee identify the best strategies for survival and offer a new path to prosperity. These include revamping education so that it prepares people for the next economy instead of the last one, designing new collaborations that pair brute processing power with human ingenuity, and embracing policies that make sense in a radically transformed landscape. A fundamentally optimistic book, The Second Machine Age will alter how we think about issues of technological, societal, and economic progress.
(source: Nielsen Book Data)

• The big stories
• The skills of the new machines : technology races ahead
• Moore's law and the second half of the chessboard
• The digitization of just about everything
• Innovation : declining or recombining?
• Artificial and human intelligence in the second machine age
• Computing bounty
• Beyond GDP
• The spread
• The biggest winners : stars and superstars
• Implications of the bounty and the spread
• Learning to race with machines : recommendations for individuals
• Policy recommendations
• Long-term recommendations
• Technology and the future (which is very different from "technology is the future").

In recent years, Google's autonomous cars have logged thousands of miles on American highways and IBM's Watson trounced the best human Jeopardy! players. Digital technologies-with hardware, software, and networks at their core-will in the near future diagnose diseases more accurately than doctors can, apply enormous data sets to transform retailing, and accomplish many tasks once considered uniquely human. In The Second Machine Age MIT's Erik Brynjolfsson and Andrew McAfee-two thinkers at the forefront of their field-reveal the forces driving the reinvention of our lives and our economy. As the full impact of digital technologies is felt, we will realize immense bounty in the form of dazzling personal technology, advanced infrastructure, and near-boundless access to the cultural items that enrich our lives. Amid this bounty will also be wrenching change. Professions of all kinds-from lawyers to truck drivers-will be forever upended. Companies will be forced to transform or die. Recent economic indicators reflect this shift: fewer people are working, and wages are falling even as productivity and profits soar. Drawing on years of research and up-to-the-minute trends, Brynjolfsson and McAfee identify the best strategies for survival and offer a new path to prosperity. These include revamping education so that it prepares people for the next economy instead of the last one, designing new collaborations that pair brute processing power with human ingenuity, and embracing policies that make sense in a radically transformed landscape. A fundamentally optimistic book, The Second Machine Age will alter how we think about issues of technological, societal, and economic progress.
(source: Nielsen Book Data)

• The big stories
• The skills of the new machines : technology races ahead
• Moore's law and the second half of the chessboard
• The digitization of just about everything
• Innovation : declining or recombining?
• Artificial and human intelligence in the second machine age
• Computing bounty
• Beyond GDP
• The spread
• The biggest winners : stars and superstars
• Implications of the bounty and the spread
• Learning to race with machines : recommendations for individuals
• Policy recommendations
• Long-term recommendations
• Technology and the future (which is very different from "technology is the future").

In recent years, Google's autonomous cars have logged thousands of miles on American highways and IBM's Watson trounced the best human Jeopardy! players. Digital technologies-with hardware, software, and networks at their core-will in the near future diagnose diseases more accurately than doctors can, apply enormous data sets to transform retailing, and accomplish many tasks once considered uniquely human. In The Second Machine Age MIT's Erik Brynjolfsson and Andrew McAfee-two thinkers at the forefront of their field-reveal the forces driving the reinvention of our lives and our economy. As the full impact of digital technologies is felt, we will realize immense bounty in the form of dazzling personal technology, advanced infrastructure, and near-boundless access to the cultural items that enrich our lives. Amid this bounty will also be wrenching change. Professions of all kinds-from lawyers to truck drivers-will be forever upended. Companies will be forced to transform or die. Recent economic indicators reflect this shift: fewer people are working, and wages are falling even as productivity and profits soar. Drawing on years of research and up-to-the-minute trends, Brynjolfsson and McAfee identify the best strategies for survival and offer a new path to prosperity. These include revamping education so that it prepares people for the next economy instead of the last one, designing new collaborations that pair brute processing power with human ingenuity, and embracing policies that make sense in a radically transformed landscape. A fundamentally optimistic book, The Second Machine Age will alter how we think about issues of technological, societal, and economic progress.
(source: Nielsen Book Data)

• Technology's influence on employment and the economy
• Humanity and technology on the second half of the chessboard
• Creative destruction: the economics of accelerating technology and disappearing jobs
• What is to be done? Prescriptions and recommendations
• Conclusion: The digital frontier.

Examines how information technologies are affecting jobs, skills, wages, and the economy. As one of the most important forces in the economy today, digital technologies are transforming the world of work and are key drivers of productivity and growth.

• Technology's influence on employment and the economy
• Humanity and technology on the second half of the chessboard
• Creative destruction : the economics of accelerating technology and disappearing jobs
• What is to be done? : prescriptions and recommendations
• Conclusion: The digital frontier.

Examines how information technologies are affecting jobs, skills, wages, and the economy. As one of the most important forces in the economy today, digital technologies are transforming the world of work and are key drivers of productivity and growth.

Become a Digital Master--No Matter What Business You're In If you think the phrase "going digital" is only relevant for industries like tech, media, and entertainment--think again. In fact, mobile, analytics, social media, sensors, and cloud computing have already fundamentally changed the entire business landscape as we know it--including your industry. The problem is that most accounts of digital in business focus on Silicon Valley stars and tech start-ups. But what about the other 90-plus percent of the economy? In Leading Digital, authors George Westerman, Didier Bonnet, and Andrew McAfee highlight how large companies in traditional industries--from finance to manufacturing to pharmaceuticals--are using digital to gain strategic advantage. They illuminate the principles and practices that lead to successful digital transformation. Based on a study of more than four hundred global firms, including Asian Paints, Burberry, Caesars Entertainment, Codelco, Lloyds Banking Group, Nike, and Pernod Ricard, the book shows what it takes to become a Digital Master. It explains successful transformation in a clear, two-part framework: where to invest in digital capabilities, and how to lead the transformation. Within these parts, you'll learn: * How to engage better with your customers * How to digitally enhance operations * How to create a digital vision * How to govern your digital activities The book also includes an extensive step-by-step transformation playbook for leaders to follow. Leading Digital is the must-have guide to help your organization survive and thrive in the new, digitally powered, global economy.
(source: Nielsen Book Data)

Become a Digital Master-No Matter What Business You're In If you think the phrase "going digital" is only relevant for industries like tech, media, and entertainment-think again. In fact, mobile, analytics, social media, sensors, and cloud computing have already fundamentally changed the entire business landscape as we know it-including your industry. The problem is that most accounts of digital in business focus on Silicon Valley stars and tech start-ups. But what about the other 90-plus percent of the economy' In Leading Digital, authors George Westerman, Didier Bonnet, and Andrew McAfee highlight how large companies in traditional industries-from finance to manufacturing to pharmaceuticals-are using digital to gain strategic advantage. They illuminate the principles and practices that lead to successful digital transformation. Based on a study of more than four hundred global firms, including Asian Paints, Burberry, Caesars Entertainment, Codelco, Lloyds Banking Group, Nike, and Pernod Ricard, the book shows what it takes to become a Digital Master. It explains successful transformation in a clear, two-part framework: where to invest in digital capabilities, and how to lead the transformation. Within these parts, you'll learn: - How to engage better with your customers - How to digitally enhance operations - How to create a digital vision - How to govern your digital activities The book also includes an extensive step-by-step transformation playbook for leaders to follow. Leading Digital is the must-have guide to help your organization survive and thrive in the new, digitally powered, global economy.

From making faster, better decisions to automating rote work to enabling robots to respond to emotions, AI and machine learning are already reshaping business and society. What should you and your company be doing today to ensure that you're poised for success and keeping up with your competitors in the age of AI' Artificial Intelligence: The Insights You Need from Harvard Business Review brings you today's most essential thinking on AI and explains how to launch the right initiatives at your company to capitalize on the opportunity of the machine intelligence revolution. Business is changing. Will you adapt or be left behind' Get up to speed and deepen your understanding of the topics that are shaping your company's future with the Insights You Need from Harvard Business Review series. Featuring HBR's smartest thinking on fast-moving issues-blockchain, cybersecurity, AI, and more-each book provides the foundational introduction and practical case studies your organization needs to compete today and collects the best research, interviews, and analysis to get it ready for tomorrow. You can't afford to ignore how these issues will transform the landscape of business and society. The Insights You Need series will help you grasp these critical ideas-and prepare you and your company for the future.