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• 1. Thinking Functionally
• 2. Series Generation
• 3. Text Processing
• 4. Refactoring with LINQ
• 5. Refactoring with MoreLINQ
• 6. Creating DSL using LINQ
• 7. Static Code Analysis
• 8. Exploratory Data Analysis
• 9. Interacting with the File System Appendix A: Lean LINQ Tips Appendix B: Taming Streaming Data with Rx.NET.
• (source: Nielsen Book Data)

LINQ represents a paradigm shift for developers used to an imperative/object oriented programming style, because LINQ draws on functional programming principles. Thinking in LINQ addresses the differences between these two by providing a set of succinct recipes arranged in several groups, including: Basic and extended LINQ operators Text processing Loop refactoring Monitoring code health Reactive Extensions (Rx.NET) Building domain-specific languages Using the familiar "recipes" approach, Thinking in LINQ shows you how to approach building LINQ-based solutions, how such solutions are different from what you already know, and why they're better. The recipes cover a wide range of real-world problems, from using LINQ to replace existing loops, to writing your own Swype-like keyboard entry routines, to finding duplicate files on your hard drive. The goal of these recipes is to get you "thinking in LINQ, " so you can use the techniques in your own code to write more efficient and concise data-intensive applications.
(source: Nielsen Book Data)

• 1. Thinking Functionally
• 2. Series Generation
• 3. Text Processing
• 4. Refactoring with LINQ
• 5. Refactoring with MoreLINQ
• 6. Creating DSL using LINQ
• 7. Static Code Analysis
• 8. Exploratory Data Analysis
• 9. Interacting with the File System Appendix A: Lean LINQ Tips Appendix B: Taming Streaming Data with Rx.NET.
• (source: Nielsen Book Data)

LINQ represents a paradigm shift for developers used to an imperative/object oriented programming style, because LINQ draws on functional programming principles. Thinking in LINQ addresses the differences between these two by providing a set of succinct recipes arranged in several groups, including: Basic and extended LINQ operators Text processing Loop refactoring Monitoring code health Reactive Extensions (Rx.NET) Building domain-specific languages Using the familiar "recipes" approach, Thinking in LINQ shows you how to approach building LINQ-based solutions, how such solutions are different from what you already know, and why they're better. The recipes cover a wide range of real-world problems, from using LINQ to replace existing loops, to writing your own Swype-like keyboard entry routines, to finding duplicate files on your hard drive. The goal of these recipes is to get you "thinking in LINQ, " so you can use the techniques in your own code to write more efficient and concise data-intensive applications.
(source: Nielsen Book Data)

• 1. Methodolog
• y2. Capacity Planning and Architecture
• 3. Testing for Availability
• 4. Testing for Scalability
• 5. Real Application Testing
• 6. Tools and Utilities
• 7. SQL Tuning
• 8. Parallel Query Tuning
• 9. Tuning the Database
• 10. Tuning Recovery
• 11. Tuning Oracle Net
• 12. Tuning Storage Subsystem
• 13. Tuning Global Cache
• 14. Tuning the Cluster Interconnect
• 15. Optimization of Distributed Workload
• 16. Tuning the Oracle Clusterware
• 17. Enqueues, Waits and Latches
• 18. Problem Diagnostics A. The SQL Scripts Used in This Book Bibliography.
• (source: Nielsen Book Data)

Expert Oracle RAC Performance Diagnostics and Tuning provides comprehensive coverage of the features, technology and principles for testing and tuning RAC databases. The book takes a deep look at optimizing RAC databases by following a methodical approach based on scientific analysis rather than using a speculative approach, twisting and turning knobs and gambling on the system. The book starts with the basic concepts of tuning methodology, capacity planning, and architecture. Author Murali Vallath then dissects the various tiers of the testing implementation, including the operating system, the network, the application, the storage, the instance, the database, and the grid infrastructure. He also introduces tools for performance optimization and thoroughly covers each aspect of the tuning process, using many real-world examples, analyses, and solutions from the field that provide you with a solid, practical, and replicable approach to tuning a RAC environment. The book concludes with troubleshooting guidance and quick reference of all the scripts used in the book. Expert Oracle RAC Performance Diagnostics and Tuning covers scenarios and details never discussed before in any other performance tuning books. If you have a RAC database, this book is a requirement. Get your copy today. Takes you through optimizing the various tiers of the RAC environment. Provides real life case studies, analysis and solutions from the field. Maps a methodical approach to testing, tuning and diagnosing the cluster.
(source: Nielsen Book Data)

• Introducing ASP.NET MVC 4
• What's the Big Idea?
• Your First MVC Application
• The MVC Pattern
• Essential Language Features
• Working with Razor
• Essential Tools for MVC
• SportsStore--A Real Application
• SportsStore: Navigation
• SportsStore: Completing the Cart
• SportsStore: Administration
• SportsStore: Security & Finishing Touches
• ASP.NET MVC 4 in Detail
• Overview of MVC Projects
• URL Routing
• Advanced Routing Features
• Controllers and Actions
• Filters
• Controller Extensibility
• Views
• Helper Methods
• Templated Helper Methods
• URL and Ajax Helper Methods
• Model Binding
• Model Validation
• Bundles and Display Modes
• Web API
• Deployment.

The ASP.NET MVC 4 Framework is the latest evolution of Microsoft's ASP.NET web platform. It provides a high-productivity programming model that promotes cleaner code architecture, test-driven development, and powerful extensibility, combined with all the benefits of ASP.NET. ASP.NET MVC 4 contains a number of significant advances over previous versions. New mobile and desktop templates (employing adaptive rendering) are included together with support for jQuery Mobile for the first time. New display modes allow your application to select views based on the browser that's making the request while Code Generation Recipes for Visual Studio help you auto-generate project-specific code for a wide variety of situtations including NuGet support. In this fourth edition, the core model-view-controller (MVC) architectural concepts are not simply explained or discussed in isolation, but are demonstrated in action. You'll work through an extended tutorial to create a working e-commerce web application that combines ASP.NET MVC with the latest C# language features and unit-testing best practices. By gaining this invaluable, practical experience, you'll discover MVC's strengths and weaknesses for yourself-and put your best-learned theory into practice. The book's authors, Steve Sanderson and Adam Freeman, have both watched the growth of ASP.NET MVC since its first release. Steve is a well-known blogger on the MVC Framework and a member of the Microsoft Web Platform and Tools team. Adam started designing and building web applications 15 years ago and has been responsible for some of the world's largest and most ambitious projects. You can be sure you are in safe hands.
(source: Nielsen Book Data)

• Part I - Building Models in Power Pivot
• Chapter 1: Introducing Power Pivot
• Chapter 2: Importing Data into Power Pivot
• Chapter 3: Creating the Data Model
• Chapter 4: Creating Calculations with DAX
• Chapter 5: Creating Measures with DAX
• Chapter 6: Incorporating Time Intelligence
• Chapter 7: Data Analysis with Pivot Tables and Charts Part II - Building Interactive Reports and Dashboards with Power View
• Chapter 8: Optimizing Power Pivot Models for Power View
• Chapter 9: Creating Standard Visualizations with Power View
• Chapter 10: Creating Interactive Dashboards with Power View Part III - Exploring and presenting Data with Power Query and Power Map
• Chapter 11: Data Discovery with Power Query
• Chapter 12: Geospatial Analysis with Power Map
• Chapter 13: Mining Your Data with Excel
• Chapter 14: Creating a Complete Solution.
• (source: Nielsen Book Data)

Understanding your company's data has never been easier than with Microsoft's new Power BI package for Excel 2013. Consisting of four powerful tools-Power Pivot, Power View, Power Query and Power Maps-Power BI makes self-service business intelligence a reality for a wide range of users, bridging the traditional gap between Excel users, business analysts and IT experts and making it easier for everyone to work together to build the data models that can give you game-changing insights into your business. Beginning Power BI with Excel 2013 guides you step by step through the process of analyzing and visualizing your data. Daniel R. Clark, an expert in BI training and a regular speaker on these topics, takes you through each tool in turn, using hands-on activities to consolidate what you've learned in each chapter. Starting with Power Pivot, you will create robust scalable data models which will serve as the foundation of your data analysis. Once you have mastered creating suitable data models, you will use them to build compelling interactive visualizations in Power View. It's often necessary to combine data from disparate sources into a data model. Power Query allows you to easily discover, combine, and refine data from a variety of sources, so you can make accurate judgments with all the available information. Geographical awareness is another common requirement of data analysis. Using Power Maps you will create captivating visualizations that map your data in space and time. Beginning Power BI with Excel 2013 is your practical guide to getting maximum insight from your data, and presenting it with impact.
(source: Nielsen Book Data)

• Part I: Basic skills
• Chapter 1: Introduction and Installation
• Chapter 2: Basic command line and YaST skills Part II: Administering SUSE Linux Enteprise Server
• Chapter 3: Managing File Systems
• Chapter 4: User and Permission Management
• Chapter 5: Common Administration Tasks: printing, cron, logging, software, process management
• Chapter 6: Hardening SUSE Linux: SELinux, Apparmor, sudo, authentication clients
• Chapter 7: Virtualization Management
• Chapter 8: Managing hardware, the kernel and the boot procedure Part III: Networking SUSE Linux Enterprise Server
• Chapter 9: Configuring Network Access
• Chapter 10: Securing Internet servers: SUSEfirewall, IPtables, SSL
• Chapter 11: Basic Network Services: Xinetd, NTP, DNS, DHCP, LDAP
• Chapter 12: Internet Services: Setting up a LAMP Server
• Chapter 13: File sharing: Samba NFS and FTP Part IV: Advanced SUSE Linux Enterprise Server Administration
• Chapter 14: Shell scripting
• Chapter 15: Optimizing Performance
• Chapter 16: High Availability Clustering
• Chapter 17: Creating a SLES 12 Installation Server
• Chapter 18: Managing SUSE Linux: SMT and SUSE Manager.
• (source: Nielsen Book Data)

The Definitive Guide to SUSE Linux Enterprise Server 12 is a task-oriented book designed for self-study as well as classroom environments, which will also serve you as a reference guide. The book covers all skills that system administrators typically need to posses to administer SUSE Linux Enterprise Server in corporate environments. It starts at the beginning, which makes The Definitive Guide to SUSE Linux Enterprise Server 12 suitable for people without any preliminary Linux knowledge, and yet works up to advanced SUSE Linux administration tasks, such as building a cluster, optimizing performance or managing SUSE Linux Enterprise Server with SUSE Manager. The Definitive Guide to SUSE Linux Enterprise Server 12 is an ideal reference guide for system administrators, but is also perfect as a study book to prepare for the CLA, CLP as well as the CLE exams. This book contains step-by-step exercises, and scenario based exercises at the end of each chapter to help readers getting familiar with the subjects that are required to pass these three exams. The Definitive Guide to SUSE Linux Enterprise Server 12also contains test exams, so you can use it as a study guide in a formal learning environment or as a book that you can learn and test your own progress as you master SUSE Linux Enterprise Server. You'll learn everything you need to know and the skills you need to manage SUSE Linux Enterprise Servers, from installing a secure server, to performing the day-to-day management tasks on SUSE Linux Enterprise Server. Along the way you'll encounter and master SUSE Linux Enterprise Server in a data center environment, how to manage your SUSE Enterprise Server for High Availability, and you'll see how to manage your SUSE Linux Enterprise Server with SUSE Manager. From installation to expert management, The Definitive Guide to SUSE Linux Enterprise Server 12 will show you the ways to succeed with Linux Enterprise Server 12.
(source: Nielsen Book Data)

• 1. Introduction to Exchange 2013 S
• P12. Installing Exchange 2013 SP1
• 3. Client Access Server
• 4. Mailbox Server
• 5. High Availability
• 6. Message Hygiene
• 7. Backup, Restore and Disaster Recovery
• 8. Unified Communications
• 9. Compliance
• 10. Security
• 11. Office 365 and Exchange Online.
• (source: Nielsen Book Data)

Pro Exchange 2013 SP1 PowerShell Administration is your one-stop resource for both basic and advanced administration of Exchange Server 2013 Service Pack 1 and Exchange Online, Microsoft's best-selling hosted Exchange service. The industry shift that is currently happening toward 'the cloud' is not just about hosting your applications somewhere else. It's also driving automation and standardization of technical solutions, which in turn is leading to greater productivity. Embracing PowerShell will help you administer your existing environment more efficiently and also teach you valuable 'cloud-ready' skills as well. This book is your best-in-class companion for gaining a deep, thorough understanding of managing all facets of Exchange 2013 Service Pack 1 with PowerShell. Authors Michel de Rooij and Jaap Wesselius, both Microsoft messaging MVPs, take you through tips, tricks, and little known facts that will make your administration life simpler and more effective. Along with revealing what's new in Exchange Server 2013, this well-paced, deeply engaging tutorial provides detailed deployment guidance, for upgraders and migrators as well as for organizations entirely new to the Exchange platform. The book details how all of the major Exchange components fit together, from SMTP messages to all kinds of clients. It also provides in-depth configuration examples with an eye toward creating scalable, reliable, and secure installations. Additionally, this guide covers the tools and techniques for monitoring an Exchange environment and troubleshooting when things go wrong. Discover how to automate time consuming management tasks, configure a Hybrid environment with an on-premises Exchange deployment, and more today with Pro Exchange 2013 SP1 PowerShell Administration. Teaches you the basics of PowerShell and provides a foundation for more advanced scripting Deploy an Office 365 tenant in hybrid mode with your existing Exchange servers Learn how to manage Exchange Online with Remote PowerShell.
(source: Nielsen Book Data)

• Chapter 1: Introducing Office 365 for Developers
• Chapter 2: Building and Customizing Your Web Presence
• Chapter 3: Creating SharePoint Apps in Visual Studio 2013
• Chapter 4: Creating Declarative Workflows
• Chapter 5: Building and Publishing a Web Database with Access
• Chapter 6: Developing Exchange Online Solutions
• Chapter 7: Developing Lync Applications
• Chapter 8: Consuming Data With Office 365 APIs
• Chapter 9: Authentication, Authorization and Discovery Service
• Chapter 10: Integrating Office 365 Technologies with REST APIs and MVC Appendix A: SharePoint Primer Appendix B: SharePoint Designer Workflow Editor.
• (source: Nielsen Book Data)

Pro Office 365 Development, Second Edition, is a practical, hands-on guide to building applications for the cloud with Office 365. Combine Office 365 features out of the box with custom code to make the most of what this increasingly powerful and flexible platform has to offer. As an Office 365 developer, you have an amazing range of technologies at your fingertips. Build custom SharePoint apps in Visual Studio using HTML5, CSS, and jQuery. Create declarative workflow applications with Visio and SharePoint Designer. Use Access Web Database to publish your data on the web, or write Exchange and Lync applications. All these possibilities and more are covered. You also have unprecedented control and flexibility over how you use these technologies in your applications. With a powerful set of Office 365 APIs, you can now access and integrate Office 365 data directly into your web or native applications, with full control of authentication, authorization and discovery. No prior cloud experience is necessary. Sample projects are designed to bring the reader up-to-speed quickly, with full step-by-step instructions to maximize your success across the whole Office 365 suite. Whether you want to build desktop client applications or browser-only solutions, Pro Office 365 Development will show you how to do it.
(source: Nielsen Book Data)

• Chapter 1: Introducing Office 365 for Developers
• Chapter 2: Building and Customizing Your Web Presence
• Chapter 3: Creating SharePoint Apps in Visual Studio 2013
• Chapter 4: Creating Declarative Workflows
• Chapter 5: Building and Publishing a Web Database with Access
• Chapter 6: Developing Exchange Online Solutions
• Chapter 7: Developing Lync Applications
• Chapter 8: Consuming Data With Office 365 APIs
• Chapter 9: Authentication, Authorization and Discovery Service
• Chapter 10: Integrating Office 365 Technologies with REST APIs and MVC Appendix A: SharePoint Primer Appendix B: SharePoint Designer Workflow Editor.
• (source: Nielsen Book Data)

Pro Office 365 Development, Second Edition, is a practical, hands-on guide to building applications for the cloud with Office 365. Combine Office 365 features out of the box with custom code to make the most of what this increasingly powerful and flexible platform has to offer. As an Office 365 developer, you have an amazing range of technologies at your fingertips. Build custom SharePoint apps in Visual Studio using HTML5, CSS, and jQuery. Create declarative workflow applications with Visio and SharePoint Designer. Use Access Web Database to publish your data on the web, or write Exchange and Lync applications. All these possibilities and more are covered. You also have unprecedented control and flexibility over how you use these technologies in your applications. With a powerful set of Office 365 APIs, you can now access and integrate Office 365 data directly into your web or native applications, with full control of authentication, authorization and discovery. No prior cloud experience is necessary. Sample projects are designed to bring the reader up-to-speed quickly, with full step-by-step instructions to maximize your success across the whole Office 365 suite. Whether you want to build desktop client applications or browser-only solutions, Pro Office 365 Development will show you how to do it.
(source: Nielsen Book Data)

• Chapter 1: Up and Running with Office for iPad
• Chapter 2: Using Common Tools in the Office Apps
• Chapter 3: Managing Your Office Documents
• Chapter 4: Getting Up to Speed with Word for iPad
• Chapter 5: Formatting and Laying Out Your Documents
• Chapter 6: Revising, Finalizing, and Printing Your Documents
• Chapter 7: Getting Going with Excel for iPad
• Chapter 8: Building and Formatting Worksheets
• Chapter 9: Using Formulas and Functions in Your Worksheets
• Chapter 10: Creating Effective Charts
• Chapter 11: Becoming Expert with PowerPoint for iPad
• Chapter 12: Taking Notes in OneNote.
• (source: Nielsen Book Data)

Microsoft Office for iPad is here! So learn the tips, tricks, and get around the gotchas in Microsoft Office for iPad with Pro Office for iPad. This book shows you how you can become productive quickly by avoiding those annoyances and confusions and slow-me-downs that can happen when you start using Office with your fingers! How is Office for iPad different from Office on your Mac or PC? Which features do the Office for iPad apps have, which do they lack, and how can you work around their limitations? How can you share your files among the different versions of Office? How quickly can you work without the physical keyboard and keyboard shortcuts you're used to -- and which keyboard shortcuts can you use if you connect a hardware keyboard to your iPad? Whether you plan to write a few letters or your dissertation, run your home office away from home, or use your iPad for daily business, Pro Office for iPad will show you how to get the most out of Word, Excel, and other Office apps on your iPad. Enjoy your new freedom and still be as productive as ever with the skills and techniques you'll learn in Pro Office for iPad.
(source: Nielsen Book Data)

• Chapter 1: Introduction to the Real-Time Web and ASP.NET SignalR
• Chapter 2: Overview of SignalR
• Chapter 3: Developing SignalR Applications using Hubs
• Chapter 4: Working with Persistent Connections
• Chapter 5: Debugging and Testing
• Chapter 6: SignalR Clients
• Chapter 7: Extending SignalR
• Chapter 8: Configuration and Security
• Chapter 9: Building a Stock Market Price Updater
• Chapter 10: Building a Collaborative Drawing Application.
• (source: Nielsen Book Data)

ASP.NET SignalR is the new solution to real-time communication between servers and clients in .NET. Use it to push new data to a web page or mobile device as soon as it becomes available, whether it's a notification, live chat, up-to-the-minute financial data, or a range of other exciting applications. Innovations like Google live search and live Facebook and Twitter updates are pushing users' expectations of the real-time web. With Pro ASP.NET SignalR, you can join this revolution and learn skills that will be valuable for years to come. Pro ASP.NET SignalR starts with an introduction to the real-time web. Learn about the technologies underlying the SignalR library, such as WebSockets and long-polling, and how SignalR elegantly flips between them depending on the capabilities of the client. Next, meet the concepts of hubs and persistent connections and how to use them to build the components of an ASP.NET SignalR application. Find out how to extend, test, debug, configure, scale, and host your applications, and how to target a range of clients, including Windows and iOS. The book rounds off with two case studies-a stock market price updater, and a collaborative drawing application-so you can get to grips with SignalR in a realistic scenario, using a broad range of the concepts covered in earlier chapters. As real-time updates to web and mobile apps become the norm, Pro ASP.NET SignalR will be your in-depth, one-stop companion to this new and exciting technology.
(source: Nielsen Book Data)

• Putting ASP.NET MVC in Context
• Your First MVC Application
• The MVC Pattern
• Essential Language Features
• Working with Razor
• Essential Tools for MVC
• SportsStore: A Real Application
• SportsStore: Navigation
• SportsStore: Completing the Cart
• SportsStore: Mobile
• SportsStore: Administration
• SportsStore: Security & Finishing Touches
• Deployment
• Overview of MVC Projects
• URL Routing
• Advanced Routing Features
• Controllers and Actions
• Filters
• Controller Extensibility
• Views
• Helper Methods
• Templated Helper Methods
• URL and Ajax Helper Methods
• Model Binding
• Model Validation
• Bundles
• Web API and Single-page Applications.

The ASP.NET MVC 5 Framework is the latest evolution of Microsoft's ASP.NET web platform. It provides a high-productivity programming model that promotes cleaner code architecture, test-driven development, and powerful extensibility, combined with all the benefits of ASP.NET.ASP.NET MVC 5 contains a number of advances over previous versions, including the ability to define routes using C# attributes and the ability to override filters. The user experience of building MVC applications has also been substantially improved. The new, more tightly integrated, Visual Studio 2013 IDE has been created specifically with MVC application development in mind and provides a full suite of tools to improve development times and assist in reporting, debugging and deploying your code. The popular Bootstrap JavaScript library has also now been included natively within MVC 5 providing you, the developer, with a wider range of multi-platform CSS and HTML5 options than ever before without the penalty of having to load-in third party libraries.
(source: Nielsen Book Data)

• Machine generated contents note: ch. 1 Seeing the Big Picture in a Crowded App Store Marketplace
• Why a Business Book for iOS Developers?
• Tackling the New World of Mobile Marketing
• Rest Easy -- This Is Not Your Typical Business Book
• Planning Your Own Success Story
• How to Use This Book
• Getting Started with Your First iOS App
• Already in the App Store? It's Never Too Late to Boost Sales
• Developing iOS Apps for Clients
• Ready to Dive In?
• ch. 2 Doing Your Homework: Analyzing iOS App Ideas and Performing Competitive Research
• Fulfilling a Need
• Discovering Untapped Markets
• Enhancing the Mobile Experience
• Competing with Similar Apps
• When to Avoid Oversaturated Categories
• Assessing the Competition
• Using Alternative App Directories for Competitive Research
• Analyzing App Ranking Statistics
• Finding Inspiration in Your Competitors' Customer Reviews
• Taking Your Competition for a Test-Drive
• Defining Your Differentiator
• Targeting Multiple iOS Devices
• Universal Applications from a Business Perspective
• What's in an App Name?
• Registering Web Site Domain Names
• Building a Unique Identity for Your iOS App
• Making Progress
• ch. 3 Protecting Your Intellectual Property
• What Is Intellectual Property?
• Determining Your Intellectual Property Strategy
• iOS Apps Are Different
• Developing an iOS App-Specific Game Plan
• Copyrighting Your App
• Filing Trademarks for App Icons and Logos
• Trade Secrets
• Patents
• Addressing Intellectual Property in Contractor and Employee Agreements
• Hiring Contractors
• Hiring Employees
• Inbound Licensing of Intellectual Property
• Document Your Inbound Licenses
• Know What You Are Getting
• Avoid Viral Licenses
• Don't Use Apple's Trademarks
• Creating a Custom End User License Agreement
• Purpose of a EULA
• Apple's EULA
• Reasons to Use Your Own EULA
• How and When to Pursue Legal Action
• First Steps Toward Dispute Resolution
• Prelitigation
• Litigation
• Summary
• ch. 4 Your iOS App Is Your Most Powerful Marketing Tool
• Getting Your Foot in the Door: First Impressions Are Everything
• First Visual Cue
• Second Visual Cue
• More Incentive for a Good First Impression
• Playing by the Rules in Apple's Sandbox
• Designing for Multiple iOS Devices
• Preparing UI Art Assets
• Orientation Considerations on the iPad
• Double the Fun with Retina Display Screens
• Designing for iOS 8
• Differences in iOS 8
• Define a Brand for Your App
• Your Most Powerful Marketing Tool
• Maintaining a Consistent Brand Identity
• Creating an Effective App Icon and Logo
• App Icon Rules and Tools
• Designing a Custom App Icon
• Start Sketching
• Make It Unique
• Beauty in Simplicity
• Sample App Icon
• Interface Design: Think Like a User, Not Like a Developer
• Get to Know Your Users
• Draw Your Ideas on Paper
• Create an App Flow/Storyboard
• Beautiful Mock-ups in Illustrator and Photoshop
• Other Software Tools for Designing Mock-ups
• Designing Apps with Mobile Apps
• Start Prototyping
• Creating a Prototype
• Test User Interactions Using Your Prototype
• Think Outside the Box
• Other Factors to Consider
• Comfortable Familiarity of UIKit
• Icons and Images
• Navigation Colors
• Using Text
• Designing for Accessibility
• Tips for the Artistically Challenged
• Finding Graphics and Icons
• Choosing Fonts
• Adding Audio
• Using Professional Design Services
• Creative Boost
• ch. 5 Social Inception: Promoting Your Apps Within Apps
• Encouraging User Reviews Within Your App
• Seeking Feedback at Runtime
• When to Ask for Ratings
• Tell a Friend with In-App E-mail and Social Networking
• Using Third-Party Web Services
• Connecting Users with In-App Sharing
• Adding E-mail Support
• Integrating Twitter and Facebook
• Strength in Numbers: Building Synergy with In-App Cross-Promotion
• Setting up Shop
• United We Prosper
• Get Your Users Talking with Third-Party Social Gaming Platforms
• Enthusiasm Is Contagious
• Choosing a Social Gaming Platform
• Earning Your Stripes
• ch. 6 Money for Nothing: When It Pays to Be Free
• Generating Revenue from Free Apps
• Free Strategies
• Try Before You Buy
• Choosing a Path: Lite vs. In-App Purchase
• Lite Approach: Tastes Great, Less Filling
• Playing It Safe: Lite Version Restrictions
• Can a Free Lite Version Really Boost Paid App Sales?
• They Won't Buy the Cow If the Milk Is Free
• When to Release the Lite Version
• Perfecting Your In-App Sales Pitch
• Bulletproofing Your Lite Version
• Migrating Data from the Lite Version to the Paid Version
• Securing Market Share: Give It Away Now and Up-Sell Later
• Mining Additional Revenue with Affiliate Programs
• How Affiliate Programs Work
• Joining the iTunes Affiliate Program
• Power of Free
• Shifting Gears
• ch. 7 Monetizing Free Apps with iAd and Other In-App Advertising Opportunities
• When to Use In-App Advertising
• Knowing Your Audience
• In-App Advertising As a Sales Tool
• Selecting a Mobile Ad Network
• Investigating the Choices
• Which Ad Network Is Right for You?
• Building a Business with Ad-Supported Apps
• Balancing UI Design Aesthetics with Ads
• Finding the Best Mix of Ad Networks
• Harnessing the Power of House Ads
• Implementing Apple's iAd in Your iOS Apps
• Joining the iAd Network
• Designing Your App for Displaying iAd Banners
• Programming Your App to Support Ads
• Enabling Live Ads in Your App
• Knowledge Is Power: Tracking App Usage Through Analytics
• Contemplating Sponsorships and Product Placement Deals
• Tipping Point
• ch. 8 Exploring the Freemium Model with In-App Purchase
• Loyalty Pays: Existing Users Make the Best Customers
• Supporting the Long Tail: Monetizing Continued Development
• Challenge of Changing User Perception
• When and How to Use In-App Purchase
• Understanding the Fundamentals
• Power of Simplicity
• Presentation Is the Key to Success
• Finding the Sweet Spot
• Delivering and Managing In-App Purchases
• Unlocking Built-in Content
• Downloading Content from Your Server
• Finding Help in the Cloud
• Configuring In-App Purchase in iTunes Connect
• Setting Up an iTunes Test User Account
• Creating In-App Purchase Items
• Managing Your In-App Purchase Items
• Preparing Your Test Device
• Tapping into the Store Kit Framework
• Configuring the Project for In-App Purchase
• Setting Up the Basics
• Getting In-App Purchase Up and Running
• Step 1 Does the Consumer Allow In-App Purchase?
• Step 2 Fetch Available In-App Purchase Items
• Step 3 Request a Purchase
• Step 4 Receive Payment Status
• Step 5 Provide Access to the Purchased Content
• Restoring Paid Content
• Digging for Gold
• ch.

• 9 Testing and Usability: Putting Your Best Foot Forward
• Preventing the Majority of One-Star Reviews
• Avoiding Common Pitfalls
• Soliciting Direct Feedback
• Preventing User Frustration with In-App Help
• Planting Knowledge Seeds with On-Screen Tips
• Instructional Videos: The Double-Edged Sword
• Show, Don't Tell, with Visual Demos
• Providing Mobile Manuals with Text-based Help
• Provisioning: Setting Up a Development Device
• Step 1 Establish Your Test Device in Xcode Organizer
• Step 2 Acquire Your Development Certificate
• Step 3 Register Your Device ID
• Step 4 Create an App ID
• Step 5 Generate and Install Your Provisioning Profile
• Step 6 Run Your Xcode Project on Your Test Device
• Beta Testing: Navigating the Complexities of Ad Hoc Distribution
• Step 1 Acquire Your Distribution Certificate
• Step 2 Register the Device IDs of Your Beta Testers
• Step 3 Generate and Install an Ad Hoc Distribution Provisioning Profile
• Step 4 Configure Your App for Ad Hoc Distribution
• Step 5 Distribute Your App to the Beta Testers
• Wireless Distribution to Beta Testers
• Sitting Pretty
• ch. 10 Get the Party Started! Creating a Prerelease Buzz
• Final Countdown: Preparing for Liftoff
• Invest the Time to Find Your Audience
• Craft Your Elevator Pitch
• Gather Additional Prerelease Marketing Materials
• Your iOS App Deserves a Well-Designed Web Site
• Web Hosting
• Format Wars: Blogs vs. Custom Sites
• Domain Name Benefits
• SEO Tactics
• Tracking Web Site Traffic
• Anatomy of an iOS App Web Site
• Before Selling, Start Collecting
• Why Site Compatibility with Mobile Safari Is So Important
• "I'm Ready for My Close-up, Mr. Viewport"
• Using Browser Detection to Deliver Targeted Content
• Dynamically Replacing Flash with iOS-Compatible Content
• Home Screen Bookmarking Made Beautiful
• Let's Make Some Noise: The Power of Blogs, Twitter, and Social Networks
• Cultivating an Online Community
• Blogging
• Twitter
• Facebook
• Other Social Networks and Bookmarking Sites
• Commenting on Forums, Groups, and Blogs
• But Not Too Much Noise: Maintaining a Professional Reputation
• Everyone Loves a Winner: Collecting Prerelease Press and Testimonials
• Preparing a Hit List
• Establishing Relationships
• Offering Exclusives and Advance Ad Hoc Builds to Secure Coverage
• Passing the Baton
• ch. 11 Keys to the Kingdom: The App Store Submission Process
• Politics of Pricing
• Analyzing Similar Apps
• Room to Maneuver
• Sustaining a Long-Term Business
• Perceived Value and Consumer Resistance
• Improving App Discovery: The Art of Keywords and Names
• Assigning Keywords
• Name Game.

• Note continued: Perfecting the Sales Pitch of Your App Description
• What Is It?
• Awards and Testimonials
• App Features and Benefits
• Putting It All Together
• Picture Is Worth a Thousand Words: The Importance of Screenshots
• Choosing the Primary Screenshot
• When a Screenshot Is More Than a Screenshot
• Preparing Your Application Binary for the App Store
• Step 1 Verify Your Distribution Certificate Is Still Installed
• Step 2 Generate and Install an App Store Distribution Provisioning Profile
• Step 3 Configure Your Xcode Project for App Store Distribution
• Step 4 Compile Your iOS App
• Ensuring Apple Has Processed Your Contracts and Payment Settings
• Are We There Yet? Submitting Your App in iTunes Connect
• Step 1 Create a New App Entry
• Step 2 Set the Availability Date and Pricing
• Step 3 Submit Your App's Metadata
• Step 4 Assign a Rating to Your App
• Step 5 Upload Your App Icon and Screenshots
• Step 6 Support Multiple Languages
• Step 7 Upload Your App Binary for App Store Review
• Try, Try Again: Dealing with App Store Rejections
• Approved! Making It to the Promised Land
• Analyzing Your App Store Sales Statistics
• Rev Your Engines
• ch. 12 Increasing Awareness for Your iOS App
• Dedicating As Much Effort to Marketing Your App As You Put into Developing It
• Launching with a Supernova of Publicity
• Enlisting Help from the Pros
• Art of Crafting Effective Press Releases
• Essential Ingredients of a Press Release
• Translating Your Press Release
• Virtual 24/7 Press Room
• Connecting with the Press
• Issuing Promo Codes: Soliciting App Reviews on Influential Blogs and Review Sites
• Providing Review Materials
• Obtaining Promo Codes
• Publicity Requires Planning and Patience
• Using Promotions and Giveaways to Improve App Discovery
• Timing a Good Sale to Rejuvenate App Downloads
• Can Advertising Sell Apps?
• Advertising to a Mobile Audience
• Taking Advantage of iAd for Developers
• Pay-Per-Install Incentives to Cross-Sell Apps
• Staying Connected with Customers
• Delivering Frequent App Updates
• Providing High-Quality Support
• Additional Tips for Sustaining Momentum in the App Store
• Banking on the Prestige of Awards and Endorsements
• Share Your Knowledge
• Participating in Interviews and Podcasts
• Looking Toward the Horizon.

Updated and expanded for the new Apple iOS8, The Business of iOS App Development, Third Edition shows you how to incorporate marketing and business savvy into every aspect of the design and development process, giving your app the best possible chance of succeeding in the App Store. This book is written by experienced developers with business backgrounds, taking you step-by-step through cost-effective marketing techniques that have proven successful for professional iOS app creators?perfect for independent developers on shoestring budgets. No prior business knowledge is required. The phenomenal success of the iPhone, iPad and the iPod touch have ushered in a "gold rush" for developers, but with well over a million apps in the highly competitive App Store, it has become increasingly difficult for new apps to stand out in the crowd. Achieving consumer awareness and sales longevity for your iOS app requires a lot of organization and some strategic planning. This is the book you wish you had read before you launched your first app!

• Preliminaries Fundamentals Storyboarding with MapView Building a Utility Application Storyboarding a Page-Based App Mastering Table Views with Storyboarding: Core Data Setup Mastering Table Views with Storyboarding: Designing the Flow Mastering Table Views with Storyboarding: Coding the Backend Single View
• #3: wanderBoard Part I Single View
• #3: wanderBoard Part II Single View
• #3: wanderBoard Part III How Far You Have Come.
• (source: Nielsen Book Data)

For the beginner who has never programmed, Beginning iOS Storyboarding shows how to extract those cool and innovative app ideas you have in your head into a working app ready for sale on the iTunes store by using Apple's new Storyboarding technology. Storyboarding allows you to skip chunks of code by just dragging scenes and segues onto your Storyboard canvas. A time saver for sure, but it's new! Dr. Rory Lewis, Yulia McCarthy and Stephen Moraco - a best selling Apress author, a former Apple iOS engineering group intern and a successful app developer - have teamed up to bring you this book, Beginning iOS Storyboarding. The three authors have found a beautiful way to lead the beginner into Storyboarding and at the same time show old school coders of Objective-C the new and exquisite methodology of this incredible tool. Even if you're an intermediate or pro-level Objective-C developer, you can still learn the ins and outs of Xcode's new Storyboarding feature, and find new ways of building and debugging your new Storyboarding app. Yup: This book is also for you, too. In this book, you get the following, beyond learning the fundamentals and classical elements of Storyboarding: Design and build utilities and a location based service app using Storyboarding techniques Design and build a universal app with a rich user interface and user experience (UX) Create a fun game app, and more.
(source: Nielsen Book Data)

• Learning the Edge Animate Interface
• Creating Timeline Animations: Part 1
• Creating Timeline Animations: Part 2
• Creating Graphics for Edge Animate
• Working with Type in Edge Animate
• Adding Interactivity in Edge Animate
• Edge Animate and the Web
• Adding a Bit of "Wow"
• Edge Animate and Digital Publications
• Edge Animate Goes Mobile.

Foundation Adobe Edge Animate is a project-oriented book that will walk you through the features of Edge Animate - Adobe's exciting new motion and interaction tool for web standards development. Edge Animate is an application that allows web designers and developers to make full use of many of the features of CSS3, JavaScript, and HTML5. Edge Animate enables you to animate graphics without the need to hand code everything using canvas or SVG. It exports well-formed, standards-compliant code that you can either use to create new web products, or add directly into existing projects. It also features full JavaScript and DOM manipulation, enabling you to get under the hood and create fantastic interactive experiences. Using a unique project-oriented focus you will be creating carefully developed projects designed to give you the skills and confidence necessary to undertake interactive and web design experiences aimed at devices ranging from smart phones to the TV set in your living room. Along the way you will discover how many of the tools in the Adobe Web Design CS6 collection can be fully utilized to create expressive and engaging web applications. This includes: Building interactive projects using the Edge Animate timeline and coding tools. Learning how Fireworks, Photoshop, and Illustrator are used for Edge Animate content creation. Discovering how pages created in Dreamweaver and Muse can become fully interactive and contain motion graphics in Edge Animate.
(source: Nielsen Book Data)

• Introducing WPF
• XAML
• Layout
• Dependency Properties
• Routed Events
• Deeper into WPF
• Controls
• The Application
• Element Binding
• Commands
• Resources
• Styles and Behaviors
• Drawing
• Shapes, Brushes, and Transforms
• Geometries and Drawings
• Effects and Visuals
• Animation Basics
• Advanced Animation
• Templates and Custom Elements
• Control Templates
• Custom Elements
• Data
• Data Binding
• Formatting Bound Data
• Data Views
• Lists, Trees, and Grids
• Windows, Pages, and Rich Controls
• Windows
• Menus, Toolbars, and Ribbons
• Sound and Video
• 3-D Drawing
• Documents and Printing
• Documents
• Printing
• Additional Topics
• Interacting with Windows Forms
• Multithreading
• The Add-in Model
• ClickOnce Deployment.

Microsoft's Windows Presentation Foundation (WPF) provides you with a development framework for building high-quality user experiences for the Windows operating system. It blends together rich content from a wide range of sources and allows you unparalleled access to the processing power of your Windows computer. Pro WPF 4.5 in VB provides a thorough, authoritative guide to how WPF really works. Packed with no-nonsense examples and practical advice you'll learn everything you need to know in order to use WPF in a professional setting. The book begins by building a firm foundation of elementary concepts, using your existing VB skills as a frame of reference, before moving on to discuss advanced concepts and demonstrate them in a hands-on way that emphasizes the time and effort savings that can be gained.
(source: Nielsen Book Data)

• A Two-Armed Bandit Collective
• Semantic Compression for Text Document Processing
• Controlling a Population of Heterogeneous Mobile Agents Using Cloning Resource
• On the Existence and Heuristic Computation of the Solution for the Commons Game
• Method of Constructing the Cognitive State for Context-Dependent Utterances in the Form of Conditionals
• Conflict Compensation, Redundancy and Similarity in DataBases Federation
• Extended Learning Method for Designation of Co-operation
• Methods of Prediction Improvement in Efficient MPC Algorithms Based on Fuzzy Hammerstein Models
• Visualization of Semantic Data Based on Selected Predicates.

These transactions publish research in computer-based methods of computational collective intelligence (CCI) and their applications in a wide range of fields such as the semantic web, social networks, and multi-agent systems. TCCI strives to cover new methodological, theoretical and practical aspects of CCI understood as the form of intelligence that emerges from the collaboration and competition of many individuals (artificial and/or natural). The application of multiple computational intelligence technologies, such as fuzzy systems, evolutionary computation, neural systems, consensus theory, etc., aims to support human and other collective intelligence and to create new forms of CCI in natural and/or artificial systems. This 14th issue contains 9 carefully selected and thoroughly revised contributions.

• Cells and Viruses
• Protein Structure and Function
• Nucleic Acids
• DNA Replication, Mutations, and Repair
• Transcription and Posttranscriptional Processes
• Synthesis and Posttranslational Modifications of Proteins
• Cell Division
• Cell Signaling Pathways
• High-Throughput Technologies in Molecular Biology.

Bioinformatics, which can be defined as the application of computer science and information technology to the field of biology and medicine, has been rapidly developing over the past few decades. It generates new knowledge as well as the computational tools to create that knowledge. Understanding the basic processes in living organisms is therefore indispensable for bioinformaticians. This book addresses beginners in molecular biology, especially computer scientists who would like to work as bioinformaticians. It presents basic processes in living organisms in a condensed manner. Additionally, principles of several high-throughput technologies in molecular biology, which need the assistance of bioinformaticians, are explained from a biological point of view. It is structured in the following 9 chapters: cells and viruses; protein structure and function; nucleic acids; DNA replication, mutations, and repair; transcription and posttranscriptional processes; synthesis and posttranslational modifications of proteins; cell division; cell signaling pathways; and high-throughput technologies in molecular biology.

• An Orchestrator-based SDN Framework With Its Northbound Interface
• A Tabu Search Optimization for Multicast Provisioning in Mixed-Line-Rate Optical Networks
• Consensus Based Report-Back Protocol for Improving the Network Lifetime in Underwater Sensor Networks
• Merging IEC CIM and DMTF CIM { A step towards an improved Smart Grid information model
• Approaches for offering QoS and specialized traffic treatment for WebRTC
• Identifying Operating System Using Flow-based Trafic Fingerprinting
• Towards an integrated SDN-NFV architecture for EPON Networks
• Towards an integrated SDN-NFV architecture for EPON Networks
• Towards validation of the Internet Census 2012.

This book constitutes the refereed proceedings of the 20th EUNICE/IFIP WG 6.2, 6.6 Workshop on Advances in Communication Networking, EUNICE 2014, held in Rennes, France, in September 2014. The 21 papers presented were carefully reviewed and selected from numerous submissions and present aspects in the field of information and communication technologies.

• 1. Good Evening, Mr. Bond! Your Secret Panel
• 2. Here Kitty, Kitty: Rainbow Beams to Drive Your Pets Crazy
• 3. WordDune: How Much Do You Really See?
• 4. A Waterfall of Lights: The Passageway Lighting System
• 5. Moving to Mesmerize: Small Projects with Nifty Effects
• 6. Home Automation: Small Projects using CAN Bus Controller Area Networks.
• (source: Nielsen Book Data)

AVR is the brain that runs Arduino, but you don't need the whole Arduino board to do fun projects. Experimenting with AVR Microcontrollers, from Practical AVR Microcontrollers, shows you how to create a spiffy set of projects that you can build to learn more about electronics, about AVR, and just to generate new ideas for your own projects. Alan Trevennor will show you how to create a secret panel project, a gadget to drive your pets crazy, a hallway lighting system, and even a small home automation network.
(source: Nielsen Book Data)